This episode is perfect for: Podcasters looking to monetize their content. International business owners seeking global visibility. Coaches and consultants building authority online. Content creators wanting to maximize their reach. Marketers interested in AI optimization strategies. Episode Tags/Keywords Podcast SEO, International Business, Podcast Monetization, Multilingual Content, Content Localization, AI Optimization, AIO, Google Gemini, Featured Snippets, Download Metrics, Passive Income, Content Repurposing, Blog Strategy, Digital Marketing, Search Engine Optimization, Global Revenue Streams, Podcast Analytics, Advertising Networks, Authority Building, Long-term Strategy, Clubhouse Marketing, Community Building, Business Growth, Online Visibility, International Markets. Target Audience Podcasters seeking monetization strategies. International business owners. Digital marketers and SEO professionals. Coaches and consultants. Content creators and influencers. Entrepreneurs building online presence. Small business owners expanding globally. Marketing professionals learning AI optimization. Anyone interested in passive income through content. This episode is part of the We Don't PLAY!™️ Podcast series, hosted by Favour Obasi-Ike, focusing on practical digital marketing strategies for business growth.
Show Notes
In this insightful session, Favour Obasi-ike, MBA, MS, a seasoned marketing expert, delves into the intricacies of launching and sustaining a profitable podcast. This episode is a goldmine for anyone looking to move beyond just creating content and build a podcast that generates both impact and income. Favour breaks down the essential strategies for creating a podcast that stands out and delivers tangible results.
This session is a must-listen for aspiring and current podcasters who want to understand the business of podcasting. Favour provides a clear roadmap for building a strong foundation for your podcast, from establishing a web presence to leveraging SEO for discoverability. If you're ready to take your podcast to the next level, this episode is packed with actionable advice and expert insights.
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In this episode, you'll learn:
[03:34] The foundational idea behind a profitable podcast: impact.
[05:34] Why your podcast needs its own website and domain.
[08:00] The importance of email capture for building a direct relationship with your audience.
[10:10] How to think of your podcast as a separate entity from your main business.
[11:06] The concept of creating and building capacity for your podcast.
[14:00] How to create a content bank and repurpose your podcast content.
[20:01] The significance of SEO in podcasting and how to optimize your show notes.
[30:04] How to use your podcast to build a community and generate leads.
[39:15] The power of anchor text and how to use it to drive traffic to your website.
[43:21] The importance of choosing the right genre and categories for your podcast.
[50:00] How to create a content strategy that aligns with your business goals.
[59:01] The value of guesting on other podcasts to expand your reach.
[01:05:00] How to use your podcast to build a personal brand and establish yourself as an expert in your niche.
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